In the mid-'60s, Mars moved to San Francisco, where he met Dan Kennedy and formed the Johnny Mars Band, playing clubs and festivals in northern California, as well as shows for rock promoter/impresario/producer Bill Graham. However, Mars could not seem to expand his audience much in San Francisco. After hearing about the greener pastures across the pond from his friend Rick Estrin of Little Charlie the Nightcats, he toured England in 1972. There, he recorded a couple of albums, eventually moving to West London in 1978. Working with producer Ray Fenwick, who also worked with Spencer Davis and Ian Gillan, Mars met with success on the much praised album, Life on Mars.
In 1991, Mars became a featured soloist with the British new wave pop group Bananarama. The group used him on their singles Preacher Man, Megalomaniac, and Long Train Running, and he appeared in the group's video of Preacher Man. Throughout the '90s, Mars retained his strong European fan base, and he enjoys particularly strong followings in Ireland, Scotland, and Scandinavia. Critics there have called him "the Jimi Hendrix of the harmonica." Over the years, Mars has shared bills with Hendrix (before he was well-known) and Magic Sam. In 1992, after a long absence from the Bay Area blues scene, owing to his new foothold in England and the rest of Europe, Mars was invited to play at the San Francisco Blues Festival. Mars' 1994 U.S. release for MMK Recordings, Stateside with Johnny Mars, features brilliant, original, topical compositions and superb, unique harmonica playing, unfettered by the standard Chicago blues conventions. ~ Richard Skelly, Rovi