Pepe Quintana is a photographer, video director, writer, and producer. Establishing a presence in social media with his YouTube channel in 2010, he garnered attention from producers, artists, and managers as well as the general public. He arrived on the music scene fully formed. His videos for contemporary urban Latin pop and reggaeton artists including Darkiel, Gotay, Arcangel, Kendo, Farruko, and many more, have registered over 26 million views.

Quintana stepped up his game with the release of his first single as a recording artist in January of 2016. "Ella y Yo" (feat. Farruko, Tempo, Anuel AA, Almighty & Bryant Myers) landed near the top of the video charts but also placed on various Hot and Top Latin songs charts. The video went viral. It spent 36 consecutive weeks on the charts. He followed it in May with "Me Llama" (feat. Darkiel, Ñejo, Jory Boy, Gigolo & La Exce). The track made various digital charts as well. In August, the audio-only video "Ella y Yo Remix" (feat. Farruko, Ozuna, Arcangel, Anuel AA, Ñengo, Kevin Roldan, & Mas), notched over 31 million views during its first month of release, and became a best-selling single on digital charts -- all while the original track was still on airplay and song charts. ~ Thom Jurek, Rovi